Promote and Support Breastfeeding in World Breastfeeding Week for WHO Bangladesh

Promotes WHO-approved breastfeeding messages during World Breastfeeding Week through online outreach, respectful community engagement and simple monitoring of campaign participation and audience reach.

Department: WHO Bangladesh

• Amplify WHO-approved breastfeeding content through personal social media networks
• Promote the campaign quiz and breastfeeding write-up competition
• Follow WHO messaging, branding and evidence standards in all shared content
• Encourage respectful online discussion about breastfeeding and accurate health information
• Attend the mandatory virtual campaign orientation
• Track public posts and audience reach using campaign monitoring forms
• Support group coordination, troubleshooting and reporting when selected as a coordinator

• Availability to support the online campaign from 1 to 7 August
• Active presence and familiarity with at least one relevant social media platform
• Strong written and verbal communication in English and Bengali
• Ability to follow WHO campaign messaging, branding and communications guidance
• Confirmation of no engagement with the tobacco, arms or breastmilk-substitute industries

• Online volunteer assignment conducted remotely
• Mandatory virtual orientation is scheduled for late July
• Volunteers must not provide independent medical, nutrition or dietary advice
• Campaign activity runs from 1 to 7 August
• Applicants interested in group coordination should state this in their motivation statement